WooCommerce runs on WordPress, which gives you real flexibility over URL structure, content, and page templates. That flexibility is powerful, but nothing is configured correctly by default.
Built specifically for WooCommerce stores.
WooCommerce runs on WordPress, so URL structure, content architecture, and page templates are genuinely flexible. A store can build proper content silos and run a full editorial blog tied directly to product pages. That flexibility is real, but nothing is configured correctly by default.
The most common problem is plugin bloat. A typical store runs an SEO plugin, a page builder, a caching plugin, and several others for payments and shipping. Each one adds its own scripts and database queries. Site speed here is tied directly to hosting quality, in a way it isn't on more locked-down platforms.
None of this is unfixable. It just needs the sitemaps, schema, canonicals, and redirects set up deliberately, not left to default plugin settings.
Good WooCommerce SEO means using WordPress's flexibility correctly, not fighting it.
Technical fixes, product and category page optimisation, and content built around WooCommerce's WordPress architecture, aimed at getting the right shoppers to your store. Most of the hours go here.
The same work as SEO, just showing up in AI-generated shopping answers too. Built into the standard work already covered above, at no extra cost.
Repurposed from the same core work, used where it makes sense for your store.
Every month, this is what actually gets done on your store:
All time is logged and available on request. The specifics of what gets prioritised get agreed together in advance.
| Typical agency | Us | |
|---|---|---|
| Growth plan cost | ~£2,500/month | £975/month |
| Who does the work | Often a junior, account passed around | Always senior level, every time |
| Contract | Often 6 months minimum | 3 months minimum, then month to month |
| Pricing | Vague quote | Stated plainly, upfront |
| Continuity | Staff change, accounts get reassigned | Same person from day one to year three |
Bespoke project rates can be discussed separately if a fixed monthly retainer doesn't fit what your store needs.
Four steps. No obligation until step four.
15 minutes. We ask about your store, your WooCommerce setup, and whether this is even worth pursuing, honestly.
Full technical and content benchmarking against your top competitors, with a priority-ranked list of fixes.
We explain exactly what we found, what we'd fix first, and what kind of impact to expect. No jargon.
If it makes sense, we start with a 3-month minimum, because SEO needs that long to show genuine movement across a catalogue. If it doesn't, you keep the audit.
Your SEO, GEO/AI visibility, Google Merchant Center, social presence, and email, all reviewed and ranked by priority on a call.
A growth-focused SEO retainer from an agency averages ~£2,500 a month. A team big enough to need account managers and junior staff has to charge that just to make money. We keep it small and senior on purpose: no account managers, no juniors learning on your budget. Experienced work costs a fraction of that at every tier below.
A monthly technical pass plus one focused push, whichever your store needs most. A sensible way to see how this works before committing further.
Full month-to-month strategy across SEO, GEO, and content, spent on whatever moves the needle most. 3-month minimum, then month to month.
Everything in Growth, plus priority turnaround and a monthly strategy call, for stores that want this moving as fast as possible.
A replatform, a domain change, or a large URL restructure is one of the highest-risk moments in ecommerce SEO. Done without a proper redirect map and pre-launch technical check, it's realistic to lose a significant share of organic traffic, sometimes for months. If a migration is coming up, this gets folded into the retainer work. See Site Migration SEO for more.
WooCommerce doesn't include SEO functionality by default. Nearly every store needs a dedicated plugin such as Yoast or RankMath for sitemaps, schema, and metadata control. How that plugin is configured matters as much as which one you choose.
Usually both, but in different proportions for every site. Hosting sets the ceiling on how fast the server can respond, while plugins determine how much extra weight gets loaded on top of that. We check both rather than assuming one is the whole answer.
Yes, and it's a common issue on stores with size, colour, or material variations. We set up canonical tags and, where needed, noindex rules on filtered attribute URLs so they stop competing against the main product page.
Keeping blog and shop content connected through a deliberate URL structure generally performs better than treating them as separate sections. WordPress makes this straightforward to set up, which is one of WooCommerce's real advantages over hosted platforms.
There's no fixed number, but every plugin has a cost, and stores often accumulate plugins they no longer actively need. Part of our audit is identifying which plugins are pulling their weight and which are just adding load.
No. Basic product schema may come from your SEO plugin or theme. It's rarely complete or correctly configured out of the box, particularly for reviews, availability, and pricing data.
Largely yes, since URLs and content typically stay the same. The change can introduce new technical issues like altered heading structure or broken internal links. We check this specifically around any theme or builder migration.
We typically consolidate variations onto a single indexable product page with clear variation selection. This is instead of letting each size or colour combination generate its own competing URL.
A 3-month minimum, because that's roughly how long ecommerce SEO needs to show real movement across a catalogue. After that, it's month to month. Most agencies ask for six months minimum, so this is about half that.
The work still happens every month regardless: audits, fixes, content, and a report on all of it. Nobody can honestly promise rankings, since Google's algorithm sits outside anyone's control. What we can promise is that the work gets done, and an honest conversation if something isn't tracking the way it should.
It's always us doing the actual work, senior level throughout. Pricing is stated upfront. You reach us directly. The comparison table above breaks this down fully.
Genuinely free. It's the way you get to see real findings on your own store before committing any money. We've worked on __PLATFORM__ stores and several other platforms across our combined SEO careers.
We'll look at your current visibility, your plugin stack, your permalink structure, and the competitors already outranking you. Then we'll show you what we'd fix first.
We've worked on WooCommerce stores and several other platforms across our combined SEO careers.
Every platform has its own quirks. Here's what matters for the others:
Every part of the retainer, explained on its own page: